What is
Wibhoo
Built on the belief, ‘conscious living shouldn’t be this hard to find.
Wibhoo started with a simple observation that turned into an obsession. Across India, there were remarkable eco-social brands doing extraordinary things, artisans turning waste into beautiful products, farmers practising regenerative agriculture, independent founders building businesses that were good for people and the planet. And yet they remained almost invisible.
The gap wasn’t a shortage of sustainable options, also wasn’t that people did not care, what it missed was a connection, a missing bridge between the people who were building a better way and the people who wanted to live it. Every fragmented search across multiple platforms, made the gap larger, Wibhoo wants to change that, we want to become the bridge that is missed! and today we are India’s first GPS-powered conscious lifestyle platform, a conscious living ecosystem that connects mindful consumers with verified sustainable businesses across products, services, places, and experiences.
Why
Location Matters
on Wibhoo
Sustainable choices are everywhere in India, they’re just hard to find. Wibhoo’s GPS-based discovery connects you to verified eco-friendly businesses in your own neighbourhood. Because buying local is more than just a ‘preference’. It’s a smaller carbon footprint, a stronger local economy, and a community that actually changes together.
Our
Mission
To build a world where conscious living is the obvious choice, where sustainable businesses are easy to find and easier to support. Where every purchase leaves people, planet, and prosperity a little better than it found them.
Our
Vision
To build a world where conscious living is the obvious choice, where sustainable businesses are easy to find and easier to support. Where every purchase leaves people, planet, and prosperity a little better than it found them.
Rohan Jadhav
Founder & CEO
The
mind
Behind Wibhoo
I grew up in a small village where my parents always taught me that prosperity and nature are partners and never the opposite. I did not understand that much well then, but I realise that now. My mother showed me that real wealth is what you contribute, not what you accumulate and my father modeled honesty and service. Those lessons never left me and as I grew I started chanelling those very values into my work.
During my school years, I taught underprivileged children, worked on conservation projects, and when water scarcity hit my village, I built a rainwater harvesting model to show my community that solutions could come from within.
During the pandemic, I led a project delivering 100 eco-friendly Ganesh idols, handling everything from design to logistics. It proved that cultural celebration and environmental responsibility could work together.
But the clearest turning point came when I started mapping the sustainability landscape and found a painful gap. We have brilliant eco-social innovators who are and were creating real solutions, but conscious consumers could not find them. The problem was not supply or demand. It was connection, the link was missing and I wanted to bridge that gap and hence that thought became Wibhoo now.
My rural background was never my limitation. It was always my superpower. I understood grassroots challenges that urban founders often miss. Now I am building a platform where sustainable living feels natural, joyful, and easy for everyone. Hope everytime you shop you feel you are contributing a little to the environment via us.
Happy Shopping!
Meet The
Team
Working with a team full of passion is wonderful. At Wibhoo, my personal values align with our mission of promoting sustainable living - which makes every challenge feel valuable, every connection meaningful. I'm grateful to be building something that matters alongside people who care deeply.
Pooja Patil
(Member of Founding Team)
Someone has to make sure "sustainable" actually means sustainable at Wibhoo. That's me. I verify vendors, check certifications, dig into sourcing - because greenwashing is real and I won't let it in. Being part of the founding team before finding my feet was a leap I'm glad I took. The work is a constant mix of learning, unlearning, and turning ideas into action. We sit with perspectives, debate them, build on them. That's made me sharper than I expected.
Pankhuri Srivastava
(Member of Founding Team)
I was keenly looking for an opportunity to do my little share for the health of people and the earth, and when I joined Wibhoo, that fire was contented. Working here means contributing to sustainable living in real, tangible ways. It's meaningful work that aligns with what I care about most.
Mansi Gupta
Working at Wibhoo has been truly fulfilling. I get the freedom to explore ideas and implement meaningful changes. The team is warm, collaborative, and driven by a shared ambition to build something meaningful together. Being part of Finance comes with significant responsibility, but it's equally rewarding to contribute to shaping Wibhoo's growth and foundation.
Aishwarya Sheral
I manage Wibhoo's social presence, but what I'm actually building is a community. Anyone can post content. Making people feel like they belong to something is different. The goal isn't followers - it's finding people who care about conscious living and giving them a home. Every scroll, every story, every comment is a chance to make sustainability feel less like a sacrifice and more like a choice people are proud of.
Sanjana Rokade
My job is making sure Wibhoo looks as real as it is. Visual identity, brand consistency, everything people see - that's me. Sustainability can look boring or preachy. I'm determined it won't here. Good design for a conscious living platform isn't about looking eco-friendly. It's about feeling trustworthy, warm, and worth your time. If the design is doing its job, you barely notice it - you just feel at home.
